Previously this year Google rolled out a major algorithmic alter within the US in an work to supply larger high quality lookup final results.
Yesterday, Google officially announced the implementation of this "improvement" to all English-language countries.
Google Panda, or Farmer, as it really is acknowledged is surely an update that effects the Google algorithm that dictates how your internet site will rank while in the Google final results web page.
The Google Panda update aims to enhance the high quality of lookup results by penalising internet sites that make duplicated and low-quality material, leading to a bad consumer experience. Content farms in particular will consider a big hit as they usually present neither.
Clearly there are combined views about this update but generally it seems to be to become a really good move in enhancing lookup top quality and fulfilling those that produce top quality & unique subject material.
So what does this mean for website owners?
When the alter was rolled out while in the US it effected 12% of lookup queries, so it's safe to assume there will be a huge impact here within the UK too.
Google's Amit Singhal explained;
"Based on our testing, we've found the algorithm is very accurate at detecting site good quality. If you believe your site is high-quality and has been impacted by this modify, we encourage you to evaluate the different aspects of your website extensively".
So if your site's ranking has dropped as a result of this update it's advised by Google to get a look at their top quality guidelines which outline a best-practice guide to ensuring website high quality. The emphasis being, make pages primarily for users, not for lookup engines.
As we have always preached ¡§C user experience is key. Is your internet site easy to navigate? Are the pages clearly headed? Is the content material original? Is the content material valuable? Answer these questions and you'll be on the right track to bettering your search ranking.
Yesterday, Google officially announced the implementation of this "improvement" to all English-language countries.
Google Panda, or Farmer, as it really is acknowledged is surely an update that effects the Google algorithm that dictates how your internet site will rank while in the Google final results web page.
The Google Panda update aims to enhance the high quality of lookup results by penalising internet sites that make duplicated and low-quality material, leading to a bad consumer experience. Content farms in particular will consider a big hit as they usually present neither.
Clearly there are combined views about this update but generally it seems to be to become a really good move in enhancing lookup top quality and fulfilling those that produce top quality & unique subject material.
So what does this mean for website owners?
When the alter was rolled out while in the US it effected 12% of lookup queries, so it's safe to assume there will be a huge impact here within the UK too.
Google's Amit Singhal explained;
"Based on our testing, we've found the algorithm is very accurate at detecting site good quality. If you believe your site is high-quality and has been impacted by this modify, we encourage you to evaluate the different aspects of your website extensively".
So if your site's ranking has dropped as a result of this update it's advised by Google to get a look at their top quality guidelines which outline a best-practice guide to ensuring website high quality. The emphasis being, make pages primarily for users, not for lookup engines.
As we have always preached ¡§C user experience is key. Is your internet site easy to navigate? Are the pages clearly headed? Is the content material original? Is the content material valuable? Answer these questions and you'll be on the right track to bettering your search ranking.
没有评论:
发表评论